Making Money Online - How to Profit from Your Passions - Pt 2

In this concluding section, we'll take a look at how to bring like-minded people to your site, so you can sell to them,

Step 5 - Bring them to your site.
There are just a few things you need to do.
Submit articles, little bits of your e-book to article directories.
Advertise offline and finally learn how to optimise your site for the search engines.


Step 6 - Sell them when they get there

This is all about sales copy.


There is a great deal of skill in writing sales copy, but don't worry because there are some amazing online tools that will do it for you if you input the right information.


Lastly, you have to reassure your customers that if they don't think your book is worth the price - you will give them their money back with no questions asked.


Step 7 - Get their details and keep in touch with them

Whether they buy or not on their first visit, it is vitally important at this stage to capture their contact details with a simple opt-in form.
This will keep going till they actually buy, unsubscribe or reach the last e-mail without acting.


And this is where this business model gets really interesting.
There is no reason why that information can't include information about products and services that you want to show them and links so they can go buy those products and services.
And so the money flows.
Every time you broadcast an offer a percentage of your list will buy immediately.
What a great business!

.